The best WordPress stats plugins in 2024-2025
Imagine you have an amazing website, full of valuable and engaging content, but you have no idea how many people visit it, what they are looking for or how much time they spend on it. How could you improve it? It’s like navigating blind!
Statistics give you the clear insight you need to make strategic decisions. From knowing what your most visited pages are to finding out why some users leave fast, data can become your best ally to grow your site.
This article is designed for you, who are looking for a practical and effective solution. We will review the best WordPress stats plugins in 2024, with a human approach, close and, above all, useful. Because choosing the right plugin can make the difference between a site that advances and one that stagnates.
Tabla de contenidos
Why do you need a good stats plugin?
Before we get into the subject, let’s put our finger on the problem. Are you familiar with any of these situations?
- “I don’t know where my visitors are coming from”: You want to know if your users are coming from social networks, Google or external links, but you have no idea.
- “I have Google Analytics, but I don’t understand anything”: Seeing all those metrics overwhelms you, and you don’t know where to start.
- “My site is slow and I think it’s the plugin’s fault”: A poorly optimized plugin can turn your website into a turtle.
- “I don’t want to spend money if I don’t have to”: You’re looking for free solutions, but you’re afraid they’ll fall short.
The best stats plugins for WordPress in 2024
| Plugin | Average Rating | Active Installations | Download Link |
|---|---|---|---|
| Koko Analytics | 4.9 out of 5 stars | More than 20,000 | Koko Analytics |
| Statify | 4.8 out of 5 stars | More than 100,000 | Statify |
| MonsterInsights | 4.6 out of 5 stars | More than 3 million | MonsterInsights |
| Matomo Analytics | 4.5 out of 5 stars | More than 100,000 | Matomo Analytics |
| Slimstat Analytics | 4.5 out of 5 stars | More than 100,000 | Slimstat Analytics |
| Google Site Kit | 4.5 out of 5 stars | More than 1 million | Google Site Kit |
| Beehive Analytics | 4.5 out of 5 stars | More than 10,000 | Beehive Analytics |
| WP Statistics | 4.3 out of 5 stars | More than 600,000 | WP Statistics |
| Jetpack | 4.1 out of 5 stars | More than 5 million | Jetpack |
MonsterInsights
MonsterInsights is one of the most popular plugins thanks to its integration with Google Analytics. They translate complex metrics into clear reports that are easy to understand. It is ideal for those looking for simplicity and functionality. It has free and premium options, the latter of which includes advanced tools such as e-commerce tracking.
WP Statistics
WP Statistics stands out for storing statistics locally on your server, which ensures greater control and privacy. It offers detailed metrics on visits, user origin and behavior on your website. It is an attractive option for those who want to avoid relying on external tools.
Jetpack
Jetpack is an all-in-one package that includes basic statistics, security and optimization tools. It is perfect for beginners looking for a simple solution without the need to install multiple plugins. However, it can fall short if you need more advanced analytics.
Matomo Analytics
Matomo is an ideal alternative for those who value privacy, as it allows you to host all statistics locally without sharing data with third parties. It offers detailed reports and is compatible with data protection regulations such as GDPR.
Slimstat Analytics
Slimstat Analytics is a tool that provides detailed statistics and real-time tracking. It is an excellent choice for those who need immediate data and more accurate analysis of their users’ behavior.
Google Site Kit
Google Site Kit is Google’s official plugin, designed to integrate tools like Analytics, Search Console and PageSpeed Insights directly into your WordPress dashboard. It is a centralized solution that simplifies the management of key metrics.
Free or premium plugins
Free plugins are a great option to get started, but premium versions offer advantages such as technical support, advanced reporting and customization. The choice depends on your needs and budget.
For example, MonsterInsights in its free version is perfect for basic analysis, while its premium version includes advanced features such as e-commerce tracking.
Conclusion
Choosing the right statistics plugin for your WordPress website can make a big difference in the way you manage and optimize your online presence. Whether you’re looking for a lightweight, privacy-friendly option or an advanced tool integrated with Google Analytics, the options we’ve reviewed offer a solution for every need.
If you’re just starting out and need a better understanding of key metrics to interpret your site’s data, feel free to check out our article on Key Google Analytics Web Metrics. This resource will help you get the most out of your analytics tools and improve decision making for your digital strategy.
Subscribe to our Newsletter about the web world
